DS Automobiles first launched in 2014. Their aim is to promote a unique French luxury savoir-faire with the creation of each car. They use materials of the highest quality to create elegant interiors and sophisticated, futuristic exteriors. They currently have two active models – the DS 3 Crossback and the DS 7 Crossback – with another two coming in 2021. The DS 9 Saloon will be available to order from July 2021 while the DS 4 will be available nearer the end of the year.

DS officially launched in 2010 as a sub-brand of Citroën under the umbrella of The PSA Group. Since then, DS have separated from their Citroën and Peugeot counterparts and repositioned themselves as a standalone premium brand. Although DS will always remain linked with other PSA models, they will benefit from individual manufacturing and engineering standards.

Although DS are a relatively new brand, all you need to do is look inside any DS model to see that they boast the highest quality materials. They’ve also not appeared out of thin air. As part of the PSA Group, DS Automobiles benefit from a long history of car manufacturing excellence.

There is no exact date when we can expect the DS 4 to be released. However, we can expect to be able to order it in the UK near the end of 2021.